Mediawide offers HP Customers Exclusive Edition of Brandmark
October 21st, Pune, India - Mediawide, leading developer of self-service web-to-print solutions, today announced the company will offer an HP edition of Brandmark. Mediawide, a gold partner in the HP Graphics Solutions Partner program, designed this edition of Brandmark exclusively for HP customers.
The custom edition of Brandmark, certified by HP for job definition format (JDF) interoperability, is a web-based collaborative workflow that allows print service providers (PSPs) to customize marketing collateral with consistent reproduction of the client's brand identity. PSPs can use Brandmark to adapt branded promotional materials for different types, sizes and languages across a wide range of outlets. Brandmark's comprehensive campaign-scheduling and process management workflows simplify approvals, ordering and delivery, allowing PSPs to offer improved services to their customers and reduce time to market.
"I highly value our relationship with HP and I'm delighted we can contribute to their excellent solutions for print service providers with this new edition of Brandmark", said Ravi Dugal, President of Mediawide.
"The new HP edition of Mediawide's Brandmark solution gives PSPs a way to build stronger relationships with their existing customers and win new business using something the industry has long needed - robust Web-to-print functionality designed specifically for large-format printing," said Yariv Avisar, vice president and general manager, Scitex Large-format Solutions, HP.
About Mediawide
Mediawide is one of the newest members of the HP Graphics Solutions Partner Program. Formerly Sansui Software, Mediawide is a leading developer of innovative web-to-print publishing solutions that simplify customization, localization and adaptation of printed promotional materials including newspaper and magazine ads, large format signage, catalogs, POS signage and FSIs (free standing inserts).to make origination of print and new media content more accessible and more efficient.
The company's solutions are founded on a modular, Service-Oriented Architecture that provides the basis for self-service and distributed publishing solutions in many sectors including newspaper publishing, commercial printing, retail marketing, direct mail and corporate in-house marketing services. With Mediawide's solutions, companies can improve services to customers, advertisers and in-house marketers by giving 24/7 control over content and at the same time reduce production costs and manage consistency of branding. Mediawide is a privately held company with over 100 employees world-wide. International business is handled through Mediawide subsidiary companies in Gloucester, UK for EMEA and Piscataway, NJ for North America.
