10 Reasons to Use Kubernetes for your Personalized Video Enterprise Platform Hosting

10 Reasons to Use Kubernetes for your Personalized Video Enterprise Platform Hosting

When it comes to storing and managing sensitive personal data (PII), self-hosting is often the better option than using a software-as-a-service (SaaS) platform.

With self-hosting, the organization has full control over where the data is stored and how it is accessed. This means that they can implement security measures to protect the data from unauthorized access or theft. In addition, self-hosted data is not subject to the same compliance requirements as data stored on a SaaS platform. This can save your organization time and money when it comes to meeting regulatory requirements. For these reasons, self-hosting is often the better option for storing and managing sensitive personal data.

With a number of different ways to self-host platforms, Mediawide now supports Containerization as the default implementation type. Other hosting methods are still available such as virtual machines, but containerization is all the rage these days, and for good reason. Containers allow for much greater flexibility and portability than traditional virtualization approaches. That’s why more and more organizations are turning to container orchestration platforms like Kubernetes to host their applications.

What is the Kubernetes platform?

The Kubernetes platform is a container orchestration system that automates the deployment, scaling, and management of containerized applications. It was originally designed by Google and is now maintained by the Cloud Native Computing Foundation.

Cloud Native Computing Foundation (CNCF) is a nonprofit organization that promotes the adoption of cloud-native computing. Cloud-native computing uses an open-source software stack to provide a portable, scalable, and self-healing platform for applications. CNCF is sponsored by major tech companies such as Google, IBM, Red Hat, and Twitter. CNCF’s mission is to “create and drive the adoption of a new computing paradigm that is optimized for modern distributed systems.”

One of the main CNCF graduate projects is Kubernetes. Kubernetes is often used in conjunction with Docker, a powerful container management tool. Together, these two technologies can help developers package and deploy their applications more easily and efficiently. Kubernetes also provides many features that are not available in Docker, such as load balancing, service discovery, and rollout management. This makes it an ideal platform for large-scale deployments such as the Mediawide Personalized Video Platform.

Kubernetes is often hosted by big public cloud providers, such as Amazon AWS (Elastic Kubernetes Service, or EKS), Microsoft Azure (Azure Kubernetes Service), or Google Cloud Platform (Google Kubernetes Engine, or GKE). However, it can also be deployed on-premises, making it a good option for organizations that want to keep their cloud computing data and applications in-house on a private cloud.

Here are 10 reasons why you should use Kubernetes for self-hosting your Mediawide Personalized Video Platform.

1. Improve Resource Efficiency

Kubernetes is an open-source container orchestration system that can be used to improve resource efficiency in a number of ways. One way is by allowing users to schedule and run multiple containerized applications on a single cluster of nodes, reducing the need for multiple physical or virtual machines. Kubernetes can also help improve resource utilization by automatically scaling applications up or down according to demand, such as when a billing run is initiated, ensuring that resources are only used when needed. In addition, Kubernetes includes a number of features that can help reduce wasted resources, such as the ability to limit the amount of memory or CPU that each container can use. By using Kubernetes, organizations can dramatically improve their cloud infrastructure resource efficiency, resulting in reduced costs and improved performance.

2. Maximize Application Uptime

In today’s fast-paced world, businesses cannot afford to have their applications down for even a minute. Fortunately, Kubernetes can help to maximize uptime by making it easy to scale applications and quickly roll back changes that cause problems. By automating key tasks like deployment and updates, Kubernetes ensures that applications are always running the latest code. And if something does go wrong, Kubernetes makes it easy to roll back to a previous version. In addition, Kubernetes can be configured to automatically restart failed services, further maximizing uptime. As a result, businesses that use Kubernetes can be confident that their Personalized Video Platform will always be available when they need them.

3. Hasten deployments with Continuous Integration/Continuous Delivery (CI/CD)

Continuous Integration (CI) and Continuous Delivery (CD) are two important software development practices that help hasten deployments and reduce the risk of errors. When used together, they can be even more effective. One tool that can help with both CI and CD is Kubernetes.

Kubernetes is a powerful container orchestration tool that can automate the management of containers, making it easier to deploy and manage applications at scale. This can be a huge boon for teams using CI/CD, as it can help them speed up deployments while still maintaining quality. In addition, Kubernetes can help with rollbacks and other tasks that are often needed in CI/CD environments.

If you’re looking to hasten deployments with CI/CD, Kubernetes is definitely worth considering. It can help you save time and effort while still ensuring that your applications are deployed reliably and efficiently.

4. Facilitate Easier Scaling

Kubernetes is a system that was designed to facilitate easy scaling in data centers and cloud environments. By allowing users to deploy and manage application containers across a cluster of servers, Kubernetes makes it possible to scale applications up or down as needed without affecting the overall stability of the system. This makes it an ideal platform for organizations that need to be able to rapidly respond to changes in demand. In addition, Kubernetes provides a number of features that make it easier to manage large-scale deployments, such as automated rollouts and rollbacks, self-healing capabilities, and built-in monitoring and logging. As a result, Kubernetes has become a popular choice for organizations that are looking to improve their ability to scale their Personalized Video Platform on demand.

5. Improve Security

Organizations that are looking to improve their security posture should consider using Kubernetes. By deploying applications in containers, Kubernetes provides an additional layer of isolation that can help to safeguard against malicious activity. In addition, Kubernetes enables organizations to automate the deployment and management of security policies. This can help to ensure that security protocols are consistently enforced across all environments. Finally, Kubernetes provides a rich set of features for auditing and logging. This data can be used to detect and investigate potential security incidents. By leveraging Kubernetes, organizations can improve their overall security posture.

6. Streamline Development with Microservices

Microservices have become a popular way to streamline modern software development and improve efficiency. By breaking down an application into smaller, modular components, developers can work on individual parts without affecting the rest of the system. Kubernetes is a tool that can be used to manage microservices such as in the Mediawide Personalized Video Platform and provide an easy way to deploy, scale, and update them. By using Kubernetes, developers can focus on their code and let Kubernetes handle the rest. In addition, Kubernetes can help to reduce costs by making it easy to use resources efficiently. As a result, using Kubernetes to manage microservices can help to improve both efficiency and cost-effectiveness.

7. Boosts Productivity

As any busy IT professional knows, managing a large number of servers can be a time-consuming and frustrating task. Deploying and maintaining application software on numerous servers is often a manual process that is prone to error. In addition, it can be difficult to keep track of server usage and costs. Kubernetes is an open-source system for automating the deployment, scaling, and management of containerized applications. By using Kubernetes, IT professionals can save time and frustration while improving the efficiency of their operations. In addition, Kubernetes can help to reduce server costs by providing a more efficient way to use resources. As a result, Kubernetes can be a valuable tool for any IT professional looking to boost productivity without a steep learning curve.

8. Reduces Costs

Organizations are always looking for ways to reduce costs, and one area that is often targeted is IT. Running an efficient IT infrastructure can be a costly endeavor, but there are ways to cut down on expenses. One option is to use Kubernetes. Kubernetes is an open-source container orchestration system that can help you manage your IT resources more efficiently. By using Kubernetes, you can reduce the need for physical hardware, which can save on energy and maintenance costs. In addition, Kubernetes can help you optimize your use of cloud services, which can also lead to cost savings. As organizations increasingly turn to Kubernetes to manage their IT resources, cost savings can be significant.

9. Fits into DevOps Workflow

Development and operations teams are traditionally siloed, which can lead to inefficiencies and a lack of collaboration. DevOps aims to create a more aligned workflow between these two groups, with the goal of improving the quality and speed of software delivery. One way to fit Kubernetes into a DevOps workflow is to use it as a self-service platform for development and test environments. This way, developers can provision and manage their own resources without requiring assistance from ops. By using Kubernetes in this way, teams can avoid the “works on my machine” problem and instead have a consistent development environment that closely resembles production. This ultimately leads to better code quality and fewer surprises when applications are deployed to production. As Kubernetes continues to gain popularity, we will see more and more teams adopt it into their DevOps workflows.

10. Future-Proof Your Infrastructure

The benefits of containers have been well-documented, and Kubernetes has emerged as the leading container orchestration platform. By using Kubernetes, businesses can achieve greater efficiency and flexibility in their operations without any vendor lock-in. In addition, Kubernetes can help to future-proof your infrastructure by making it easier to adopt new technologies and move to a cloud-native architecture. While there is a learning curve associated with Kubernetes, the long-term benefits far outweigh the upfront investment. As businesses continue to move towards containerized applications, those that have already adopted Kubernetes will be well-positioned to take advantage of the benefits that containers offer.


Kubernetes has become the de facto standard for container orchestration and is rapidly becoming the way that new applications are being built and deployed in the cloud-native era. If you’re looking for a Personalized Video Platform that will improve resource efficiency, maximize uptime, streamline development, and reduce costs, then the Mediawide Personalized Video Platform running on Kubernetes is the right choice for you.